09/08/2024 By Nur Aishah
Street art in Malaysia and outdoor advertising transform urban spaces. Murals can connect brands with people while supporting local artists.
12/08/2024 By Nur Aishah
Current Gen Z trends influence the marketing landscape, including OOH advertisements. Explore how they impact outdoor advertising.
16/08/2024 By Arrisa Zaini
More than just a trend. Learn how to harness the power of using UGC creators to build stronger brand connections and drive sales.
19/08/2024 By Arrisa Zaini
The new audience measurement system by OAAM is set to revolutionise Malaysia's OOH advertising industry.
23/08/2024 By Nur Aishah
From Siti Khadijah to Suruhanjaya Tenaga, local advertisements are effective if done right. Here's how they utilize outdoor advertising.
30/08/2024 By Arrisa Zaini
Cadbury advertising campaign, "For You, I Would", touched hearts. Learn how this campaign used storytelling to build brand loyalty.
05/09/2024 By Nur Aishah
A comprehensive guide to everything you need to know before buying digital billboard ad space in Malaysia.
17/09/2024 By Nur Aishah
The Klang Valley area is recognized for its urban metropolitan landscape, promoting walkable cities that help reshape OOH advertising.
22/10/2024 By Nur Aishah
Digital out-of-home is popular in Malaysia now. Discover the types, price ranges, and key factors to optimize your DOOH strategy for success.